5 Small Ways to Support a NICU Family Today

In just one hour, you can give your website a meaningful refresh—no developer required. Start by opening your homepage and asking what a first-time visitor sees above the fold. One clear headline that states who you are and what you offer, plus a single call-to-action like “Enroll Now,” “Donate,” or “Get a Quote,” will do more work than three sliders ever could. Keep the hero image lightweight (under 200 KB) and described with alt text for accessibility. Trim your navigation to the essentials so people aren’t hunting for the same page under different labels or clicking dead links.

Next, chase easy speed wins. Compress oversized images to JPG or WEBP, lazy-load galleries and embedded videos, and remove heavy or unused plugins that quietly slow everything down. If your host supports it, enable page caching and gzip or brotli compression to make every click feel snappier. While you’re at it, run a quick accessibility pass: use a base font size of at least 16 px with generous line spacing, make sure color contrast meets WCAG AA, and give every link a meaningful label instead of “click here.” Add a skip-to-content link and visible focus states so keyboard users can navigate comfortably.